*notcot in tech , 03:35

Jawbone ICON Packaging + Bombshell- 05.17.10

gillettepack.jpgThis post is a sponsored series that takes a fun peek at the gorgeous details of modern life. The irresistible design details that enhance our lives… Gillette is the sponsor… but, as always, the post and ideas are 100% NOTCOT

Fun on so many levels ~ let’s start with the packaging on the latest Jawbone bluetooth headset ~ the Jawbone ICON! Touted as the World’s First Intelligent Headset ~ it’s been great having it able to literally TELL me how much talk time is remaining, who’s calling, etc ~ i can even change voices and add apps! Their new MyTalk system allows you to Personalize & Update your headset. But back the packaging ~ seldom does packaging tell you about itself and its creation process like this one… apparently “Jawbone ICON’s compact eco-friendly package is 100% recyclable, and took many months of research, design, & engineering to perfect.” And when you see the close up pics of the way it unboxes, it’s impressively efficient with space and materials, and an incredibly beautiful box! From nice matte sleeve, to the box “lid” of molded paper holding the various ear piece options… to the pull tab to free the charger/cable from the paper lining below… it’s fascinating to see how it all unfolds. See the details on the next page as well as a peek at the Bombshell itself! Tiny, golden, functional jewelry of sorts…

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1 Notes

I got the little THINKER model from the Icon series. It took me a month to discard the packaging, it was so thoughtful and a delight to look at! Definitely the best headset for my iphone, have been very very happy with it. Love that there are so many different styles for this.

----- Proenza 25.05.10 11:05

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