*notcot in food+drink , 16:32

SPYTAIL Ginger Rum- 01.13.17

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SPYTAIL Ginger Rum!!! The most stunning press kit just arrived from our friends at Biggar & Leith - you know, the folks behind the delicious and beautiful Malfy Gin we tried last March. Well SPYTAIL Ginger Rum taps right into all my childhood loves of Captain Nemo’s Nautilus, Tintin’s Shark Submarine, Bathyspheres and undersea adventuring (and the amazing gear that goes with it)… It blew my mind to open up a box and see a porthole staring back at me! Of course with a stunning bulbous bottle of rum staring out from within.

Sipping it straight while i work on this post, it’s deliciously warming, with quite the gingery punch. As for the story ~ “SPYTAIL Black Ginger Rum - Caribbean Rum blended and bottled in Cognac, France. SPYTAIL is based on a 19th Century traditional recipe of aging fresh ginger root and spices in barrels of Rum - resulting in a rich, spicy and complex spirit. SPYTAIL is named after a legendary submarine - plans for which were discovered by our distillers. The first mechanical submarines in the world were invented in France - and tested on the Charente River which flows nearby our distillery. These were the submarines which Jules Vernes used as the inspiration for his famous novel - 20,000 Leagues Under the Sea.” From a packaging standpoint, the bottle is so beautiful, even those who don’t love ginger might want it on their bar!

But on to the press kit ~ through the porthole ~ and into all the packaging details on the next page.

p.s. On amazing little details - hidden within the bottle porthole are the co-ordinates of the final resting place of Jules Vernes.

How amazing is this porthole box?!?!?!?! spytail1.jpg

Also - as a side note - a 2017 Chevrolet Corvette Grand Sport showed up this morning, and the stunning blue and reflections were such a good match for the SPYTAIL box, i just had to take pics on it! More to come on the Corvette later…

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Too fun to unscrew the porthole and free the rum. spytail4.jpg

Stunning bottle and label… and cap! spytail5.jpg

So many details highlighting the history of undersea submersible adventuring… spytail6.jpg

Doesn’t the bottle remind you of an old school undersea diver helmet meets a bathysphere meets a scientific flat-bottomed flask? spytail7.jpg

We all need more “voyages extraordinaires” in our lives. spytail8.jpg

The hefty cap is a screw top. spytail9.jpg

… and the back of the bottle has another little porthole detail! spytail10.jpg

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If you love ginger and you love a nice dark rum - you will LOVE SPYTAIL Ginger Rum.

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Oh! And in case you didn’t believe me - see? Shot pics of it on the Corvette. (And not that it needs to be said - but obviously don’t drink and drive.) spytail12.jpg

Also - from their Instagram - how mesmerizing is it to watch the bottle get filled?

A video posted by Spytail Rum (@spytailrum) on

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1 Notes

WOW! Incredible packaging design! Love this idea. Truly unique.

----- John 14.01.17 16:12


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