Growing up and living by the beach, my cars are never without a beach towel and flip flops. You never know when the mood might strike you! So i’ve been super intrigued by these Vertty Beach Towels since they surfaced on NOTCOT.org. Vertty just sent over a bright orange one today ~ and first impressions: awesome packaging, lightweight (1.5 lbs) , and love the unusual geometric shape with popping colors! They are “Dreamed in Australia, Born in Portugal” and handmade and eco friendly. It’s a thin 90% cotton with a terry cloth like feel that is quite nice to lay on and supposedly fast drying, and the waterproof zipper pocket is a nice detail! Take a peek at the full unboxing (and takeover by Bucky) on the next page… as well as a peek at their playful bus and business cards!
In continuing this year’s trend of trying new things ~ for the last two weeks Shawn and I led a workshop with the 72U Winter Session 2014 class to create a Social Impact Project to make people smile. 72U is a special project inside global ad agency, 72andSunny, which takes place right in the middle of all the action in their Playa Vista office, which is housed in the old offices of Howard Hughes. Self-described as “an intensive one-of-a-kind learning experience designed to open people up to new ways of thinking, collaborating, and tackling modern communication problems,” 72U feels like a creative take on The Real World (yes, there’s even a 72U house), where around half a dozen chosen applicants from around the world, with a myriad of backgrounds, are fully immersed in the world of 72andSunny (assisting and learning on various accounts), inspirational guest speakers, workshops/projects, field trips, and more for 12 fast paced weeks! Even spending a mere 2 weeks with them, I’m amazed at the pace they are running at! It’s no surprise that the majority of participants who survive the program become a part of the 72andSunny family.
But back to the Social Impact Project NOTLabs just completed with 72U! The group was tasked to ‘engage people and make them smile’ - to ultimately create an object that can also be easily shipped and activated around the world. Of course the biggest challenge of all wasn’t concepting or creating, but being realistic about what is feasible in the short time frame to bring an idea to life ~ and they were armed with the new 72andSunny laser cutter! Keep in mind that beyond this project, they are simultaneously planning a HUGE mural, an art show, and assisting on various secret projects and more… So head to the next page to see what they came up with!
Valentine’s day is around the corner, and the Kraken Rum just surprised us with a V-day card, adorably mini rum, and a black rose! For their Kraken vs Cupid campaign, the lucky folks in London have a chance to pick up a bouquet of black roses paired with a bottle of Kraken (vs champagne)! How do they do it? “The black roses for sale are created by placing dark red roses in vases filled with a Kraken’s ink in place of water. This ink is then transported up the stem, via the xylem, to the leaves and petals turning them black, a scientific process that will also be showcased in the space. For dramatic effect some of the flowers will also be turned black using special floristry dyes.” and they will be paired with “… Calendula Lily Eclips and Queen of the Night Tulips, both darkest purple in colour looking visually black to the human eye.” Take a peek at details of the gorgeously dark surprise we received on the next page! And if you’re in London, visit the Think Ink Florist on Feb 14th!
Here’s the latest from London-based editor and resident zoologist, Justine Aw ~ in addition to her other Top Drawer finds, we LOVE these semi DIY cards that use Bare Conductive’s Electric Paint.
On fun surprises that just came in the mail, this cute In Pursuit of Magic Stencil Set from ” two female street artists on a crusade to elevate consciousness and amplify meaning in the world.” as their Facebook says.
I haven’t been able to get these insanely awesome rock climbing holds out of my mind - So Ill Holds! First spotted them when we were exploring the very inspiring Outdoor Retailer Show… and every time i run into their tab that’s been open on my computer, i realize how fun and unusually designed (and still super functional) they are. Their choices in naming, geometries, and collections are noteworthy - whether you like/agree with them or not, they definitely make you think differently. Staring at the bumps(steroids) and curves (lockjaw) hanging from the walls of their booth was what first pulled us in. From afar they looked a lot like giant 3D prints… in fact they got my mind racing with all kinds of forms you could 3D print or mill that could be turned into awesome and unusual rock climbing holds, and how they can be quite the art form… Additionally, their branding is strong and playful (though the green cross does initially make me think of medical marijuana dispensaries), their medicinally themed packaging for other products is quite fun, there are LED enabled holds, and they even have recycled billboard bags! Take a peek at more details as well as a fun video with a parking attendant putting their holds to a whole other use on the next page!
p.s. See more of our Outdoor Retailer Show adventures here!
On new goodies that just arrived for Bucky, the super sweet folks at Petswag Inc. sent over one of their Lucky Dog Swag Bags. Every month means a new selection of surprises that make for perfect dog gifts packaged up a lovely silk screen canvas drawstring pouch. This month’s includes a Jax and Bones Good Karma Lobster Rope Toy (choice of small or large), Burt’s Bees Breath Drops, MetroPaws Poop Bags, Cloud Star Grain-Free Chicken Buddy Biscuits, and a Petswag coupon. And a nice bonus… this month (every month differs) Petswag is partnering with Best Friends Animal Society and donating all Lucky Dog Swag Bag profits to help them! Ready to take a peek into the unboxing and details? To the next page!
p.s. The Petswag instagram is one of our favorite dog (and black lab!) filled feeds.
I turned a corner at OR and got giddy when i saw the awesome Ruffwear booth! They make the indestructible, waterproof/stinkproof Headwater collar with reflective waves that we’ve had on bucky as soon as he grew out of a tiny puppy sized neck… and as Bucky gets more adventure ready we’ve been curious about things to help protect him in all kinds of environments… and the awesome folks at Ruffwear caught us up on everything from booties and jackets (shells and fleece) to packs and travel food cases and more! Their attention to detail, from materials to hardware to packaging to patterns makes me swoon, and as you’ll see in the pics on the next page, a lot of the upcoming products are adopting new clasps that have been trending in bag design the last few years.
Take a peek at some of the new Fall/Winter 2013 products that are available now, as well as upcoming products, and their playful, woody booth on the next page!
p.s. See more of our Outdoor Retailer Show adventures here!