*notcot in playful , 12:20

Unboxing: Fidget Cube- 03.07.17

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The folks at Antsy Labs launched their Fidget Cube Kickstarter back in August 2016, and it was one of the highest funded projects yet, raising nearly 6.5 million dollars! As expected, hiccups come up along the way with manufacturing, and the Dec 2016 delivery slid a little, and it just arrived (in March! Not too bad?) though it was definitely a project that spurred MANY knock offs… in fact, i didn’t even realize that there were people like this one: 24-year-old made $345,000 in 2 months by beating Kickstarters to market and it is even sadder (but eye opening! especially for designers… ) to see stories like this first hand account of finding knock off Fidget Cubes all over China, not long after the campaign ended! Perhaps the hardest thing to stomach, is how many of these “fake” fidget cubes have flooded the global and online market. You can find them all over instagram, amazon, and in lots of you tube video reviews even… but the saddest, is when you read about people who actually like the MUCH cheaper knock offs BETTER (like 3-5x the price.)

Needless to say, the Fidget Cube has been a fascinating case study to follow - and it was definitely exciting to finally get ours in person! First thing i realized? It does FEEL nice in your hand, and i’m pretty sure Shawn might disappear mine quickly… it’s INSANELY annoying as a by stander if i anxiously click, spin, roll, etc while working… and really not that quiet.

Ready for an unboxing? To the next page…

Fidget Cube Kickstarter

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And they finally arrived!

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My favorite tiny detail… their name and logo is on the spinner! fidget8.jpg

And as for those crazy knock offs… this is by far the strangest one i found: a fidget dodecahedron!

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