Fendi ‘Paint-Your-Own’ Artist Baguette - 03.06.08
Wow. Fendi. “Artist Baguette”, freshly launched for a mere $1300, a new stark white version of their classic - designed by Silvia Venturini Fendi in 1997 - in coated canvas? And it comes with 10 Pantone Universe markers! It sure looks like they are taking a page from the current trends with the vinyl toy blanks… or coloring books/placemats/other children oriented goodies. And in fact quite a few purse sites seem a bit appalled by the whole thing (Purse Blog, Bag Snob, etc)…
Anyhow, putting the pricetag aside, lets think about this from an arts perspective… there is a LOT of collaboration potential here. Can you imagine getting a few of these into the hands of some talented artists and toy designers, and letting them have their way with them? The potential to merge a fashionable classic accessory with art could have some very interesting results (which could also be a way to increase that initial investment, not to mention actually create an even more unique one of a kind designer clutch). So i must admit i’m tempted, although i might have to hold out till i can draw on my own Birkin… See many more images after the jump!
It seems like this is one of those situations where packaging makes a world of difference… if it were presented as a gorgeous new white clutch and nothing more, would anyone dare take a sharpie to it? Or would the die hard fashionistas complain about the ridiculousness? And it’s not *just* a white canvas bag, it still has all the detailed stylings of a classic Baguette, and additionally has a playfully multicolored cartoon-like lining!
UPDATE 03.13.08 - i walked by a Fendi store, and couldn’t help myself, so went in and bothered them to show me the bag… that box is FAR bigger than i expected, and the bag is quite hideous… not nice to the touch at all… the coated canvas reminded me more of random art school creations than a designer bag.
What do you get for $1300?
# Coated canvas
# Removable belted shoulder strap with buckle attachments; drop adjusts from 4.25” to 7.25”
# Interior twist-lock closures allow buckles to be removed for clutch carry
# Polished gold metal logo-engraved appliquĂ©s on each side
# Acrylic double-F logo on the front
# Flap top with magnetic snap closure
# Multicolored cartoon-like logo textile lining
# Interior leather-trimmed zip pocket
# 10.5”x 5.5”x 1.75”
# Ten Pantone Universe markers included to create your own design on the bag
# Packaged in a multicolored Fendi box
# Made in Italy
(also check it out at Neiman Marcus)