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8 Notes
While in SF, between the madness i simply had to make time to stop by and visit the folks behind the incredible products and packaging of Incase! If you haven't noticed over the years, i'm a bit of an Incase junkie ~ their design aesthetic, product concepts and details, and their understated hyper-functional stunning packaging skills are just irresistible. The user experience of their products from the time you see an image of them, or spot it on the street or in a store... to the time it's in your hands being unboxed and being put to good use ~ is just so well thought out. No wonder their tagline is "A better experience through good design."
Well, i'm honored they let me take a peek into their SF studio space, and it was just as inspiring and minimalist as you'd imagine. Clean black and whites ~ turn tables, couches, and a bathroom waiting for your doodles.... wiped clean weekly, and re/decorated by everyone that visits... check out some of their boxes i had yet to see in person... and the patterns that magically transform into those bags we love... and perhaps most interesting, what inspires THEM! A fantastic mix of goodies discovered while shopping in japan interspersed with their products greet you in their gallery space... on to the pics on the next page!
TO PAGE 2 of "Inside the Incase Studio"! ----->
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travel
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2 Notes
Does this laptop sleeve not scream NotCouture to you? I was so excited when i saw it! Incase teamed up with Honeyee and japanese uniform experiment.... to create this beautifully simple monochromatic uniform experiment sleeve... and you regulars definitely know how we love our safety pins over at NotCouture ~ especially clean vectorized ones! Honestly, i only wish they took it a little too far and made the zipper pulls safety pins with the majority of it dipped in clear rubber, so it looked like you had safety pin pulls! Or at least safety pin graphic on the pull? Also... love that it is lined with the awesome feeling, yet distracting named "faux fur" ~ which really feels far better than it sounds. Take a look at more pics on the next page!
TO PAGE 2 of "Incase uniform experiment Sleeve"! ----->
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accessories
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gifts
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incase
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laptop
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shopping
*notcot in
design
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1 Notes
I always feel a little giddy when things that make me so happy end up collaborating so beautifully... Arkitip + Ryan McGinness + packaging from Incase??? #0048 looks so good! Watching these collaboration i couldn't help but wish that there were some McGinness Incase products launching as well! But i can make do with being excited that Incase is truly an amazing packaging company in so many ways... from reusable packaging like my favorite messenger bag, iphone cases, and more... to gorgeous packaging anytime they send things out... to the box on this latest issue of Arkitip. Even cuter than the contents, is the white glove video they made to show it off... check out more images and the video on the next page!
TO PAGE 2 of "Arkitip 0048 + McGinness + Incase"! ----->
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art
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magazines
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*notcot in
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14 Notes
Incase Nylon Messenger Bag may be THE perfect messenger bag, their designers have figured out every tiny detail! I've gone through so many messenger bags (from Chrome, Timbuk2, Ordning & Reda, Tumi, a leather old J.Crew, Jack Spade, and more...) ~ but i'm totally impressed with how sleek, lightweight, and detailed this new Incase Nylon Messenger Bag is. As a 5'4" girl, it actually holds my 15" mcp and a lot of other stuff without making me look like a turtle (which is the case with my huge chrome one!) ~ the shoulder strap is sooo nicely cushioned, and brilliant detail to have the padded handle on the bag double as a key ring (good spare key stash?) ~ lots of pockets of varying depths and openings all around ~ and the biggest mystery to me when i first read about this... "plush faux fur" ~ turns out its a velvety soft lush black material to keep your iphone and laptop from being scratched! Nice that the stabilizer strap is completely detachable as well, and its a nice touch to have the large velcro pocket on the front, and that the clips on the main flap are sewn flat (not sure why that matters, but just a detail i really liked - aesthetically sleeker?). Anyhow, enough rambling from me, i took a bunch of pictures of the details for you to get a feel for it yourself on the next page!
TO PAGE 2 of "Incase Messenger Bag"! ----->
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messenger
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shopping
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4 Notes
Incase has done it again... waking me up to yet another giddiness inducing package. They always manage to put me in the best moods with their great packaging (from packaging of the product, to the silver penned notes to go with them!). I'm sure you've been seeing these new limited edition cases buzzing around the web all morning, but here's an unboxing and some close up pics of my own. And for those just catching up...
Incase has teamed up once again with Arkitip Magazine, and this time they've pulled in one or my favorite artists, Craig Costello aka "KRINK" aka "KR", the legendary creator of KRINK inks and markers and artist behind those awesome silver drippy mail boxes! So this new KRINK Sleeve is the first in the "Curate by Arkitip" series. First impression, was being smitten by the silver on black drippiness, so messy, yet so clean. Next thing to hit me... although it is an awesome art product, the quality is incredible, but then again what else would you expect from Incase? This would be such a fun case to carry into a formal meeting... if not just to see what the reactions are like! Anyhow, go see the many pics on the next page, as well as the video with behind the scenes on how this sleeve came to be.
p.s.
i know it sounds silly, but part of me is dying to spraypaint 'NOTCOT' on mine...
TO PAGE 2 of "KRINK + Incase + Arkitip"! ----->
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Flipping through the 2008 Incase catalog, these new Nylon Messenger Bags jumped out at me, and upon reading the details (see the catalog pages after the jump) i had to post it out of curiosity and intrigue. In two sizes (medium and large), both have a sleek yet textured look, weather resistant nylon and waterproofed lining, exterior weatherproof pocket and headphone port, topographic print lining, and i like how the edge goes up and around the clips... as well as a mysterious "plush faux-fur lining" (i wonder what that looks/feels like) to protect your goods. In the large model, there is even a removable notebook sleeve, removable hipsack (fanny pack?), interior bike pump tie down, and an "abrasion resistant skateboard attachment with molded skate bumpers". See more details and images after the jump!
It isn't easy finding a good subtle, rugged, stylish, black messenger bag. I've got quite the stash of them (from chrome to ordning & reda to random leather ones to timbuk2 to patagonia...), but it's been a while one has even really caught my attention.
TO PAGE 2 of "Incase Messenger Bags"! ----->
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fashion
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technology
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2 Notes
Incase: A better experience through good design. The UPS and FedEx guys always seem to make my day. Today it was the delivery of the Incase press kit that has my love of packaging design gushing. With a tagline like "a better experience through good design", you would think it would be hard to live up to... but apparently not, from the time i sliced the tape open on the box they continued to surprise me with impressively high quality new products for 2008, incredible attention to detail in the catalog/boxes/design, extremely efficient use of space, and ultimately the whole press kit experience was like a designer's babuska doll of surprises. So come unbox it with me in the photos after the jump! And more to come on the incredible macbook pro hardshell case soon...
TO PAGE 2 of "Incase Press Kit"! ----->
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My iPhone has been clothed in the new Incase Perforated Snap Case the last few days, and i’m loving how incredibly light it is, yet nice matte black feel… and the perforations actually give it a little bit more grippiness! Well, for this feature and giveaway they’ve given us a little more insight into their inspiration as well as how much goes into the tools and manufacturing of these super thin simple solutions to iPhone cases!
