*notcot in tech , 10:00

The House That Griffin Built at CES- 01.07.11

griffinnew.jpg This CES content is sponsored by BestBuyOn.com. Thanks, Best Buy!!!

There’s an iLounge at CES… it’s exactly what you’d imagine, mac fanboy overload. And a lot of eames chairs. And retro-modern furnishings… like this HOUSE that Griffin Technology built! So fun to look at, yet totally embarrassing to encounter. It’s pretty and fun like a doll house, but the UX of it practically wasn’t so good. Like i’ve known and loved Griffin for years… yet i got up to the house, and up close embarrassingly asked who the booth was for. At which point i got a very matter of fact and standoffish “Griffin” as the response. Oops. My bad. As i looked around trying to figure out how i missed that… the house was so hard to enter, and the products so hard to see/access… that it wasn’t even until i backed up fully i could properly see their sign that said Griffin high above the house! But from a design perspective, the booth was an inspiringly adorable change to the usual layouts… i just wish it wasn’t at the expense of showing off the products. There were even a few i was dying to see from the press releases in person, but they made it so difficult, i’m sad to admit i gave up, and decided it was more fun to enjoy their architecture! See more pics of the house on the next page…

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2 Notes

Mmmm, it does look a bit over-staffed, feels like they are protecting/blocking the house instead of inviting you & letting you wander to check their stuff out.

----- D'zorro 07.01.11 11:19

Looks like a lot of suits doing nothing.

----- Timothy 07.01.11 10:19


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