*notcot in design , 18:38

Packaging: Uniquely J from Jet.com- 10.25.17

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Jet.com goes private label with their latest line Uniquely J. Whether the products are any good - i have no idea, BUT the packaging! It’s bold, super graphic, and you can’t help but take notice (whether you love it or hate it - running it by friends, i’ve gotten both responses. It’s certainly polarizing!) Personally, the household cleaners grab me the most… then the skull graphic on the espresso pods… then the playful generic-Ziploc/trash bags box graphics. The crisp single colored patterns on the clear product are a refreshing look for the cleaners. The purple plaid on the paper goods are a bit intense for me though. The packaging was designed by Elmwood that has a great Uniquely J Case Study up.

See more details of my favorites on the next page!

The cleaners! Fun pattern play…

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Coffee and espresso… in beans, ground, and pod forms.

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I wonder what paper they used for these Food Storage boxes? I imagine a bored kid (or kidult) might color them in?

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