*ShadeElaine in wearable , 13:53

4mula turns 3 years old- 04.06.07

I’ll admit it: I’m a sucker for skincare products. I’m an even bigger sucker for skincare products with simple yet thoughtful packaging. Bonus points if the product is natural. 4mula pretty much takes the cake. Their products are environmentally friendly on many levels, and they’re all about “Farms. Not Pharms.” On 04/04/07 4mula turned three years old, and they are celebrating by offering free shipping on orders of $100 or more in the month of April. International orders get a free gift. A company this environmentally aware and design-conscious deserves many happy birthdays.


Really, these days it’s not too horribly difficult to find natural products, but I like that 4mula made the extra effort to make their packaging easily reusable.

In an effort to reduce post-consumer waste, 4mula cleans the planet as well as it does the body with packaging that features removable labels to simplify and encourage their reuse as storage solutions when empty.

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