*notcot in travel , 17:15

Mr & Mrs Smith GoldSmith Pack- 02.02.11

smith0.jpg After embracing that 2010 was probably one of my most travel heavy years yet, i’m getting ready for 2011… and that included accepting a Mr & Mrs Smith GoldSmith membership to test out and help cut down on some of my travel chaos. From last minute changes, to assistance finding quality hotels for impromptu vacations, and more… i gushed earlier about their help regarding my recent stay at the XV Beacon and Bowery Hotel. Well, in addition to all the perks the membership allows, the welcome pack just arrived, and it should be no surprise that the packaging is beautiful. The same playfully elegant style that their site and branding convey… filled with surprises! While they’ve always hit my sweet spot of hand written scripts mixed with cleaner fonts… and gloss black on matte black… they just upped it a notch with their custom packaging from award winning packaging designers Burgopak… filled with some of their Hotel Collection books (which i adore reading, the way they present the stories of Mr & Mrs Smith vacationing their way through them is rather amusingly dreamy), membership card, In Bed With… CD, and Bill Amberg leather passport holder and luggage tag. Ready to see it all unboxed? Take a peek on the next page!

Here is the box in a box that was in the shipping box… mmm glossy black logo on the matte box. smith1.jpg

Within are three of the Mr & Mrs Smith Hotel Collection books and another box! smith2.jpg


“HOLD ME” - it demands. smith4.jpg

And then both sides slide out simultaneously… smith5.jpg

Gold Smith card on one side… smith6.jpg

Bill Amberg leather Smith passport case and luggage tag… smith7.jpg

And like another surprise, the In Bed With… CD slips out of the back of the box… smith8.jpg


Box packaging design by Burgopak smith10.jpg

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1 Notes

That sure puts my BlackSmith membership “pack” (envelope) to shame. :(

----- Trevor 03.02.11 01:54

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