*notcot in design , 19:15

Making of The Third & The Seventh- 11.06.11

visual37.jpg This featured video series on beautiful visual inspiration is brought to you by FIAT! Thank you FIAT for your support of NOTCOT!

First things first, if you haven’t seen it, you must check out The Third & The Seventh. It is a stunning film ~ and I love that Alex Roman asks you to “Fullscreen it, please.” A masterful mix of 3D modeling and rendering of both designer objects and places that exist in reality (Like Kahn’s library at Phillips Exeter Academy) seamlessly combined with the fictitious through 3dsmax, Vray, AE and Premiere. But surprisingly, when it reaches the uncanny valley side of the digital, it’s hard to appreciate just how much went in to this film… until you see the incredible making of below!

TO PAGE 2 of “the Making of The Third & The Seventh”! ——->

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