*notcot in wearable , 09:35

Imogene + Willie, Nashville- 06.20.13

imogene0.jpg With 2 hours before we had to head to the airport in Nashville, i had to get a peek at Imogene + Willie having seen their store online for years! Unfortunately, armed only with my cell phone (no proper dslr this trip since it was supposed to be a music/vacation/non-NOTCOT trip!) i still couldn’t resist snapping pics of this stunning little store nestled away in an old gas station. From their beautiful denim line (with quite the history! see the touching video on the next page…) to their expansion to include home goods and accessories, many of which will feel familiar to you ~ from Baxter of California and Tanner Goods to Japanese charcoal, terrariums, and much more… it is definitely worth popping in when in Nashville, TN! Next time I have more time in Nashville, will definitely have to get a proper fitting… and they’ll even help cut you the perfect jean shorts! And on lovely gifts ~ they seem to have perfected the bandana! It is so soft, subtle contrast stitching, and a nice minimalist modern print… made in japan, packaged in a cloth bag stamped in Nashville. Take a peek inside the recently redone store (Matt told us that not so long ago, all the sewing machines were still in there!) on the next page!

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If you have 15 minutes, their story is worth watching…

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2 Notes

Oh wow, that is quite a change inside! I was there a few years ago, when the sewing machines were still in the shop. I’ve always loved these guys, and hopefully one day I can visit again. (I’ve got some old photos with the sewing machines if you want some, Jean)

----- Jes 24.07.13 10:32

I bought a pair of swanky, custom black jeans from here no more than a month ago. They are a work of art.

----- Sophie 21.06.13 14:07

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